The
Muscle Gain Guide
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Web
Design: The Muscle Gain Guide website, one
of the largest sites I've ever produced, began when
bodybuilding expert Mike Bowman approached me with his
idea for a "muscle building guide". Through
several face-to-face meetings, Mike and I sketched out
a design that would inspire visitor confidence but also
produce a high conversion rate for maximum earnings.
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Web
Consulting: Although the editors at the Muscle
Gain Guide were well versed in both bodybuilding and
business, they required some assistance aligning their
online marketing strategy. Together we formed a plan
to minimize marketing costs while still driving large
amounts of traffic. This involved creating a blog, an
opt-in newsletter, and several other unique features.
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Search
Engine Optimization: Because the idea of this
website was to maintain a solid stream of free, organic
visitors (rather than through paid advertising), careful
attention had to be paid to the structure of the website.
Each page was assigned a unique set of keywords, title,
a breadcrumb and an extensive site map was created.
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Testimonial:
"In
addition to his impressive web design capabilities,
Mark has a keen business sense. His advice was invaluable
in helping us to clarify our business strategy."
- Mike Bowman, Senior Editor [mike(at)musclegainguide.com]
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Click
on the screenshot below to view the Muscle Gain Guide
website.

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Contact
Mark Borland
Tel: 250.413.7577
mark@borlandstudios.com
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